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Honda Motor Company, Ltd. (Japanese: 本田技研工業株式会社 Honda Giken Kōgyō Kabushiki-gaisha?, Honda Technology Analysis Institute Company, Limited) is a Japanese bunch association primarily accepted as a architect of automobiles and motorcycles.

Honda was the aboriginal Japanese auto architect to absolution a committed affluence brand, Acura in 1986. Aside from their amount auto and motorcycle businesses, Honda additionally articles garden equipment, abyssal engines, claimed aircraft and ability generators, amidst others. Since 1986, Honda has been complex with bogus intelligence/robotics analysis and appear their ASIMO apprentice in 2000. They accept additionally ventured into aerospace with the enactment of GE Honda Aero Engines in 2004 and the Honda HA-420 HondaJet, appointed to be appear in 2011. Honda spends about 5% of its revenues into R&D.

Honda is the world's better architect of motorcycles as able-bodied as the world's better architect of centralized agitation engines abstinent by volume, bearing added than 14 actor centralized agitation engines anniversary year. Honda surpassed Nissan in 2001 to become the second-largest Japanese auto manufacturer. As of August 2008, Honda surpassed Chrysler as the fourth better auto architect in the United States. Honda is the sixth better auto architect in the world.

From a adolescent age (7), Soichiro Honda (本田 宗一郎, Honda Sōichirō) had a abundant absorption in automobiles. He formed as a artisan at a Japanese affability shop, Art Shokai, area he acquainted cars and entered them in races. A self-taught engineer, he after formed on a agent architecture which he hoped to advertise to Toyota. The aboriginal drafts of his architecture were rejected, and Soichiro formed agilely to absolute the design, alike activity aback to academy and pawning his wife's adornment for collateral. Eventually, he won a arrangement with Toyota and congenital a branch to assemble pistons for them, which was destroyed in an earthquake. Due to a gas curtailment during Apple War II, Honda was clumsy to use his car, and his atypical abstraction of adhering a baby agent to his bike admiring abundant curiosity. He again accustomed the Honda Technical Analysis Institute in Hamamatsu, Japan, to advance and aftermath baby 2-cycle motorbike engines. Calling aloft 18,000 bike boutique owners beyond Japan to booty allotment in abating a nation broken afar by war, Soichiro accustomed abundant basic to architect his aboriginal motorcycle, the Honda Cub. This apparent the alpha of Honda Motor Company, who would abound a abbreviate time after to be the world's better architect of motorcycles by 1964.

The aboriginal assembly auto from Honda was the T360 mini analeptic truck.[citation needed] Powered by a baby 356 cc straight-4 gasoline engine, it was classified beneath the cheaper Kei car tax bracket.

The aboriginal assembly car from Honda was the S500 sports car.[citation needed] Its alternation apprenticed rear auto point to Honda's motorcycle origins.[citation needed]

With aerial ammunition prices and a anemic US abridgement in June 2008, Honda appear a 1% sales access while its rivals, including the Detroit Big Three and Toyota, accept appear double-digit losses. Honda's sales were up about 20 percent from the aforementioned ages aftermost year. The Civic and the Accord were in the top bristles account of sales. Analysts accept attributed this to two capital factors. First, Honda's artefact calendar consists of mostly baby to mid-size, awful fuel-efficient vehicles. Secondly, over the aftermost ten years, Honda has advised its factories to be flexible, in that they can be calmly retooled to aftermath any Honda archetypal that may be in-demand at the moment.

Nonetheless, Honda, Nissan, and Toyota,were still not allowed to the all-around banking crisis of 2008, as these companies bargain their advantage forecasts. The bread-and-butter crisis has been overextension to added important players in the agent accompanying industries as well. In November 2009 the Nihon Keizai Shinbun appear that Honda Motor exports accept collapsed 64.1%.

Honda is headquartered in Minato, Tokyo, Japan. Their shares barter on the Tokyo Stock Exchange and the New York Stock Exchange, as able-bodied as exchanges in Osaka, Nagoya, Sapporo, Kyoto, Fukuoka, London, Paris and Switzerland.

American Honda Motor Co. is based in Torrance, California. Honda Canada Inc. is headquartered in the Scarborough commune of Toronto, Ontario, and is architecture new accumulated address in Markham, Ontario, appointed to backpack in 2008; their accomplishment division, Honda of Canada Manufacturing, is based in Alliston, Ontario. Honda has additionally created collective ventures about the world, such as Honda Siel Cars and Hero Honda Motorcycles in India, Guangzhou Honda and Dongfeng Honda in China, and Honda Atlas in Pakistan.

At the 2008 Beijing Auto Show, Honda presented the Li Nian ("concept" or "idea") 5-door auto and appear that they were attractive to advance an entry-level cast alone for the Chinese bazaar agnate to Toyota's Scion cast in the USA. The cast would be developed by a 50-50 joint-venture accustomed in 2007 with Guangzhou Auto Industry Group.